My name is Michael T Baxter and I’m a writer. I’m also creative, inquisitive, restless and blessed/cursed with a weird sense of humor. I’m currently a senior copywriter and copy department manager at Red Letter Communications. I’ve been in the field of advertising for over 10 years, learning, growing and writing a metric ton of words for fun and profit.
My approach to advertising is simple: Don’t do the expected thing. Don’t just create something because it’s easy. Do something fun – something that challenges you. And if you ruffle a few of the client’s feathers along the way, you’re probably doing it right.